Refrigerators – marketing at decision-making moment
at IRUS LABS provide smart and impressive signage for refrigerators. Today, most of the existing supermarkets have refrigerators and freezers that store dairy products, meat, frozen vegetables, baked goods and more. Our transparent and regular LCD screens are adapted to refrigerators and freezers and are widely deployed at food marketing chains around the world.
Screens customized for each existing refrigerator and freezer: While there are solutions on the market that might require you to adapt yourself to the screen and its characteristics, allow endless flexibility and supply fully customized screens at sizes ranging from 10" to 65", with horizontal or vertical display orientation. Leading supermarkets are already using the T-Vision screen, a transparent screen that is unique in the technology, which allows its installation on refrigerators and freezers; it is made of tempered glass, thus you will enjoy a long term durability.
"Hot" Advertising at the cold places in supermarkets: as those being the ones involved in the consumer sector, you surely know that you should strike while the iron is hot. Digital signage on refrigerators allows you just that, and much more – you may introduce your marketing messages to the customer at the moment of truth, when he is about to choose this or that product. The T-Vision screen displays sensory messages such as images, text or video in excellent HD quality and at the same time provides full transparency, allowing the customers to see the range of products. Studies show that advertising at the time of the purchase is particularly effective and helps increase purchases at specific points of sale.
Update as many machines as you wish in real time: our simple interface based on cloud interface allows the update of all the vending machines or some of them, easily and quickly, depending on your needs and preferences. You can easily update and manage various multimedia contents independently and in record time. The possibility to remotely update with the click is not only comfortable and easy, but also cost-effective - it helps you save money on servers, software and manpor.
To always be alert and promote sales the smart way: next to the signage, can provide wirelessinventory management and analitics system CoolCount. can help you integrate the unique system, which have developed for the management and monitoring of inventory in the refrigerators of your store chain. This system allows you to know the availability of various products in the refrigerator in real time and it alerts the relevant personnel as to any upcoming shortage. The combination of the system and the signage on the refrigerators gives you the ability to respond quickly to any changes in stock and the option to offer relevant special sales, depending on current inventory.